Even leftover fabric is transformed into hair ties and potlis. And nurtures a love of nature among children. Alia Bhatt recently launched her own brand, Ed-a-Mamma for kids below 14. Because we're all children of Mother Earth. And a warehouse. If you are smitten by the free spirited looks of our very own Patakha Guddi, there is a range of the most fashionable Alia Bhatt clothing that Limeroad lets you choose from. She shares pictures with her pets, from her trips around the country and abroad, and quite often with her elder sister, Shaheen Bhatt. She recently also launched her own sustainable and conscious clothing brand for kids, Ed-a-mamma. Actor Alia Bhatt recently took to Instagram to share details about her new line of children’s clothing, named Ed-a … beauty. fashion brand. A series on TV. The buttons are not made of plastic. The 'Highway' actress recently launched her sustainable clothing line for called kids 'Ed-a-Mamma'..fashion. The common thread running through it all is love for the one thing that unites us: our planet. Indian film actor Alia Bhatt launched her own conscious clothing apparel brand for children, Ed-a-Mamma, in October 2020. A series of children’s books. brand. Ed-a-Mamma will also be a series of books and so much more. The self-funded start-up brand… Alia showcased the brand on her Instagram page by writing, "Ta-da! Venturing into sustainable fashion, Alia’s brand offer clothing options for kids aged 6-14. The global ready-to-wear label can be easily recognised by its bodycon dresses, ultra … She said, "This is a time of great uncertainty for the whole world. Why would Alia Bhatt, who majorly appeals to the 20 something millennials start a brand for kids, who are not even her key audience? Alia Bhatt took to social media to announce the launch of her new clothing line for children. Sustaining sustainable clothing is the key: Alia Bhatt Published: Nov 30,202012:38 AM by IANS. Actress, investor, and now an entrepreneur, Alia Bhatt has launched a conscious clothing line for kids called Ed-a-Mamma. And each garment comes with a seed ball that takes kids (and parents) back to nature. apparel. The brand is focused on stitching clothes for children between the ages 2 to 14. The brand is dedicated towards cutting down the waste produced during the making of the clothes and that the leftovers will be used in hair ties and potlis (Bags). Celebrated actor, philanthropist and investor Alia Bhatt launched her own conscious clothing apparel brand for children, Ed-a-Mamma. It’s a fully homegrown brand. The actor launched her own conscious clothing apparel brand for children named Ed-a-Mamma… “We are a start-up and everybody’s sort of doubling up and playing multiple roles.” Be it non-synthetic garments, buttons that don’t use plastic, seed bombs that help you grow a garden. Titled Ed-A-Mama, Alia goes on to share what went behind the making of her collection. And each comes with a seed ball intact that “takes kids and parents back to nature.” ", In a statement, Alia shared her excitement. Alia Bhatt, celebrated actor, philanthropist and investor, has launched her own conscious clothing apparel brand Ed-a-Mamma. It immediately caught my attention." We launched on firstcry.com in October and people loved our story (thank you for giving us such a warm, overwhelming welcome). The actor launched her own conscious clothing apparel brand for children named Ed-a-Mamma. The self-funded start-up brand… Why children’s products? passing on of clothes I asked if there was a gap in the market and we noted that there's a real need for a world class children's clothing brand; a brand which is made in India. costume. She also promoted the idea of environment-friendly clothing for a better future. The announcement somehow didn't add up and only got us confused. Alia Bhatt. In an effort to reduce wastage of cloth, the brand asserts that leftover clothing would be used to make hair ties and potlis (bags). The self-funded start-up brand… My father, his 27 wives, 150 children: Teen's revelation on world... 'Joe Biden is not my President' trends on Twitter after this resp... PUBG Mobile India update: Even with VPN, game to be banned soon? Embrace the Eclectic Alia Bhatt Clothing from Limeroad.com. In Pics: Nora Fatehi goes from channelling old Bollywood charm to donning b... Publishing House Kalamos signs debut novelist Fawaz Jaleel. Read Exclusive COVID-19 Coronavirus News updates, & Health Tips from India and World at Asianet Newsable. Every detail does its bit for mother nature. Alia Bhatt has a brand new role that’s she’s all geared up for and it doesn’t have anything to do with films. Actress Alia Bhatt has now turned an entrepreneur by launching a sustainable and conscious clothing line for children, called Ed-a-Mamma. The brand caters to children aged two to 14. Ranbir Kapoor and Alia Bhatt are speculated to tie the knot very soon, and in fact, they would have already been married had the lockdown and Covid 19 not played spoilsport. To begin with, it’s a line of children’s clothing. Alia Bhatt unveils her clothing line Photogallery at ETimes Till we grew to a point where we had to get an office. The tags double up as bookmarks. Bhatt shares she is also part of the creative and designing team of the brand. Looks like there's more than what meets the eye and we will have to wait and see what surprise is in store for us next. If there is a way when we can coexist with nature, include a way to care for nature in everything we do, it would go a long, long way. Making a strong case for conscious clothing and vocal for local campaign, Alia Bhatt has launched a kidswear brand Ed-a-Mamma that is locally made and created with natural material. Alia Bhatt launches children's clothing line It's no more about just acting in front of the camera for Bollywood celebs. It’s a playwear brand,” Alia informs. The collection mostly features nature-inspired graphics and quotes and soothing pastel colour palette. Every garment tells a story. A couple of days ago, Alia Bhatt took to her social media and introduced her homegrown clothing brand for kids, Ed-a-Mamma! More stories. sustainable fashion. This is what RBI has to say about old Rs 100 notes going out of circulation... RBI proposes revised regulatory framework for NBFCs. Actress Alia Bhatt walks the ramp during the launch of her clothing line Alia in association with Jabong.com, at Four Seasons in Mumbai. A couple of days ago, Alia Bhatt took to her social media and introduced her homegrown clothing brand for kids, Ed-a-Mamma! And so on. 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The actor announced three collections from the brand namely Veggie Squad, Friends of the Ocean and Candyland. In Pics: Sara Ali Khan looks breathtakingly beautiful in blue monokini, Legendary US talk-show host Larry King dies at 87. The universe is sending us a message: that if we mess with nature, there is a price we all have to pay. We hope to add more stores. Sania Kader. In October 2020, Actor Alia Bhatt founded Ed-a-Mamma a sustainable children’s wear brand. With this clothing line, the actress is catering to kids from the age of 2 years to 14 years. Why would Alia Bhatt, who majorly appeals to the 20 something millennials start a brand for kids, … It’s a playwear brand,” Alia informs. Ed-a-Mamma is a completely homegrown brand, which resonates with the ‘Vocal for Local’ ethos. Highlights. #Edamamma #ChildrenOfMotherEarth #LittlePlaneteers #VocalforLocal #PlantABeej #HappyBean. Oh Polly. The brand has a range of kidswear for children between the ages of 2 to 14. And fully atmanirbhar. It’s a playwear brand,” Alia informs. Watch this exclusive interview now to find out why she decided to launch Ed-a-Mamma. After being a successful actor, philanthropist and investor, Alia Bhatt has added another feather to her cap. The brand cares about children and the planet. Alia Bhatt, one of the most successful and highest paid actors in … In October, celebrated actor, philanthropist and investor Alia Bhatt launched her own conscious clothing apparel brand for children, Ed-a-Mamma. — Alia Bhatt (@aliaa08) 1606357235000 On Ed-a-Mamma's website, in a special note to the readers, Bhatt said that the conscious-clothing brand combines two things she deeply cares about - Earth and children. When I say homegrown, I mean we literally started in my home. Bhatt shares she is also part of the creative and designing team of the brand. Here is th... Truecaller showing wrong name? dress. In October, celebrated actor, philanthropist and investor Alia Bhatt launched her own conscious clothing apparel brand for children, Ed-a-Mamma. In October, the actor, philanthropist and investor Alia Bhatt launched her own conscious clothing apparel brand for children, Ed-a-Mamma. The announcement somehow didn't add up and only got us confused. Alia Bhatt has invested in cosmetic platform Nykaa and now she will be self-funding her clothing line. The self-funded start-up brand, caters to children in the age group of 2-14 years. With this clothing line, the actress is catering to kids from the age of 2 years to 14 years. A source from the industry questions this move by Alia and wonders if domestication is on the cards for the actress.Â. "Our first offering is a range of thoughtfully designed playwear for children. Looks like it's not just marriage, but Alia is also ready to start a family with Ranbir very soon.Â, There is something cooking for sure as to why else would she go ahead with something like this when 3/4-year-olds don't even relate to Alia?Â. Written By. To catch them young and create a love for nature at an early age.". The self-funded start-up brand, caters to children in the age group of 2-14 years. Presenting Ed-a-Mamma! Sustaining sustainable clothing is the key: Alia Bhatt The label offers a range of apparel for both boys and girls and is made of plant-based, biodegradable natural fibres like cotton and linen. Onmanorama. It's made from natural fabrics. Alia Bhatt launches clothing brand Ed-a-mamma Shop from a huge range of Alia Bhatt designer dresses brought to you by Limeroad. Joe Biden's immigration reforms gets applaud from Sundar Pichai and Ti... India to send gift of COVID vaccines to Sri Lanka next week. 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The actor is also a successful entrepreneur who launched her own clothing brand for children called Ed-a-mamma. For 2 to 14-year-olds. Alia Bhatt Launched Her Own Label Of Kids Clothing. Mumbai: In October, celebrated actor, philanthropist, and investor Alia Bhatt launched her own conscious clothing apparel brand for children, Ed-a-Mamma.The self-funded start-up brand caters to children in the age group of 2-14 years. With nature themes. Ed-a-Mamma is a completely homegrown brand, which resonates with the ‘Vocal for Local’ ethos. Ed-a-Mamma. It's 21st day of 21st year of 21st century and netizens can't kee... Alia Bhatt is all praise for Karan Johar's children's book 'The Big Thoughts of Little Luv', THIS is what she said. Toys, perhaps. The brand caters to children in the age group of 2-14 years and is a completely homegrown brand, which resonates with the ‘Vocal for Local’ ethos. Amusement park in South India offers free entry to all named 'Kamala... 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